Introducing one of the most versatile and effective emulsifiers in the market today - BTMS or Behentrimonium Methosulfate.

This product has been gaining recognition and popularity in the personal care industry due to its exceptional performance in imparting a luxurious and silky feel to various cosmetic formulations.

BTMS is a white, odorless and waxy solid that is perfect for use in hair and skincare products. Its excellent conditioning properties make it suitable for all types of hair, leaving it soft, manageable and frizz-free. Similarly, in skincare applications, it enhances the moisturizing effect and texture of lotions and creams, leaving the skin feeling silky smooth.

What sets BTMS apart from other emulsifiers is its unique cationic nature. This means that it has a positive charge, which allows it to attract and bind to the negatively charged surfaces of the hair and skin. This leads to better adhesion and penetration of the active ingredients into the hair shafts and skin pores, resulting in longer-lasting and more effective cosmetic benefits.

BTMS is also a highly effective thickener and stabilizer, making it an ideal multifunctional ingredient in various personal care products such as shampoos, conditioners, body washes, and facial cleansers. Its solubility in both water and oil also makes it ideal for creating rich and creamy emulsions that are easy on the skin and hair.

Another advantage of using BTMS is its cost-effectiveness. Compared to other high-end emulsifiers, BTMS is much more affordable without compromising on performance. This makes it a great choice for small and medium-sized cosmetic companies that want to produce high-quality products at a reasonable price.

In terms of storage and handling, BTMS is relatively easy to work with. It has a long shelf life, and can be stored at room temperature in a dry and well-ventilated area. It is also readily soluble in hot water or oil, making it easy to blend with other ingredients in cosmetic formulations.

Overall, BTMS is an exceptional emulsifier that offers a wide range of benefits to the personal care industry. Its unique cationic nature, superior conditioning properties, and excellent thickening and stabilizing abilities make it an excellent choice for various hair and skincare products. So if you're in the market for an effective emulsifier that won't break the bank, look no further than BTMS.